Our website marketing services will depend heavily on high quality content on the site. What does high quality content mean? Simply speaking, it is content that real people are searching for and wanting to consume. Once they find find it, the content answers questions the reader is searching for. Signals of high quality content include the willingness to share, save, and the time users spend on the page. The prerequisites of high quality content are length, grammar, spelling, and visual appeal. However, that is just a start. For example, in a service business, you can describe your services in a matter that explains the why, the how, and even the process of how the service will be provided. Showing pictures and even a video of the services will certainly be helpful.
The image of our customer, Houston Landscape Pros, shows a real world example of a high-quality content for Landscape Drainage for a local company servicing Houston, TX. This page provides the reader options, explanation of the options, along with pros and cons of each type of drainage solution. It also links the reader to additional information if they want to learn more about each drainage solution. They constantly rank #1 both in the Houston Google map and search engine result page (SERP).